The Art of the Personal Project: Frank Ockenfels 3


The Art of the Personal Project is a crucial element to let potential buyers see how you think creatively on your own. I am drawn to personal projects that have an interesting vision or that show something I have never seen before. In this thread, I’ll include a link to each personal project with the artist statement so you can see more of the project. Please note: This thread is not affiliated with any company; I’m just featuring projects that I find. Please DO NOT send me your work. I do not take submissions.

Today’s featured artist: Frank Ockenfels 3

Artist’s Statement

“A personal project should have an openness to a thought or idea that in my world has no need at first to succeed, but finds new paths that lead forward. The key is to embrace being uncomfortable and to block out the worry of explanation.

I’ve always been uncomfortable about the term.. “personal work”, because my creative journey has always been to look beyond what I am doing and to push beyond, always trying to find new ways of illustrating what I see.

This has allowed me to grow and be open to change and collaboration without the fear of outcome or failure. There are only rules if you make them and no growth unless you break what has already been done.

I have been lucky enough to find subjects who embrace collaboration and are open to experimenting with light, optics, and texture. My ongoing collaboration with photographer & artist Shelbie Dimond continues to fuel this exploration.

A partnership like this not only enriches the work itself but also deepens my understanding of the creative process, reminding me that every project is an evolving journey.”

To see more of this project, click here

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APE contributor Suzanne Sease Currently works as a consultant for photographers and illustrators around the world. She has been involved in the photography and illustration advertising and in-house corporate industry for decades. After establishing the art-buying department at The Martin Agency, then working for Kaplan-Thaler, Capital One, Best Buy and numerous smaller agencies and companies, she decided to be a consultant in 1999. Follow her on Instagram

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